Document Type


Publication Date

Spring 2020


Here’s an extremely simple exercise:

1. Go to any CCCU school website.

2. Type the word “diversity” into the search window.

You will undoubtedly get scores of different options and activities designed to reflect an institution’s commitment to racially inclusive diversity. A deeper dive into the institution’s social media accounts will reveal a more extensive portrayal of a commitment to diversity. This can be as simple as posting a meaningful quote from Howard Thurman on Twitter or sharing a lovely picture of Korean fried chicken on Instagram. But why do institutions do this?


Originally published in CCCU Magazine, Spring 2020.

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